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5★ · London

The Standard

10 Argyle St, London WC1H 8EG, Royaume-Uni, London

4.34.3/51,620 reviews · Google rating
  • Rooftop with 360° views over North London
  • Decimo, restaurant by Peter Sanchez-Iglesias
  • Double Standard with a pub feel
  • 266 rooms across nine lively floors

Hotel 5-star in London, 1.1 km from the British Museum, featuring a 360° rooftop view over North London, rooftop bar and 24-hour concierge.

Is The Standard, London a 5-star hotel?

Yes, The Standard, London is a 5-star hotel.

Its style is less palace-like and more urban, with a lively rhythm shaped by its rooms, bars and restaurants.

How much does it cost to stay at The Standard London?

Rates vary depending on your dates and room category.

For a precise stay, it is best to check your dates or ask the Concierge to narrow down the most suitable option.

What is The Standard Hotel London best known for?

The hotel is best known for working like a vertical neighbourhood, with several social spaces spread across nine floors.

It is also noted for Decimo, the pub feel of Double Standard, and the rooftop with 360-degree views over North London.

A word from the Concierge

The Standard through the Concierge's eyes

Here, you won’t find just another London palace. Instead, you choose a location defined by its rhythm, its 266 rooms, and its 9 vibrant floors. The Standard operates with a rare honesty: no parking, check-in at 3 PM, check-out at 12 PM, and a genuine density of spaces where life unfolds from morning until late. The architectural grounding is crafted by Sydney Cook, but the essence lies in the internal flow. You ascend to Decimo and Peter Sanchez-Iglesias, glide towards Double Standard for a pub atmosphere, and then conclude on the Rooftop, enjoying a 360-degree view of North London. This hotel functions more like a small vertical neighbourhood than merely a transient stop. Even its name resonates with a specific London echo: The Evening Standard, an English newspaper published since 1827, reminds us that the word 'Standard' already belongs to the city. If you are travelling with a dog, the hotel welcomes them without hesitation. If you arrive by car, plan accordingly. This kind of clarity changes everything: you quickly understand how to inhabit the address, and especially at what times of the day each space shines its brightest.

Why choose The Standard?

The Standard is an exceptional address in London, chosen by the Concierge for its location, service and character. This page gathers verified facts — rooms, dining, amenities, access and policies — together with the Concierge's tip, the operational secret worth knowing before you go. Updated 2 July 2026.

  • Rooftop with 360° views over North London
  • Decimo, restaurant by Peter Sanchez-Iglesias
  • Double Standard with a pub feel
  • 266 rooms across nine lively floors
  • Architecture shaped by Sydney Cook

Rooms & suites

The hotel at a glance

Services & amenities

Dining

3
  • Fine-dining restaurant
  • Bar
  • Rooftop bar

Services

2
  • 24-hour concierge
  • Laundry service

Connectivity

1
  • Free Wi-Fi

Accessibility

1
  • Elevator

Other amenities

18
  • 24-hour front desk
  • Air conditioning
  • Bathrobes and slippers
  • Blackout curtains
  • Breakfast service
  • Daily housekeeping
  • Flat-screen TV
  • In-room safe
  • Luggage storage
  • Minibar
  • Multilingual staff
  • Nespresso machine
  • Non-smoking property
  • Premium toiletries
  • Restaurant
  • Turndown service
  • USB charging ports
  • Wake-up service

Restaurants & bars

3 on-site dining venues.

  • Decimo

    Restaurant

    Chef: Peter Sanchez-Iglesias
    Chef: Peter Sanchez-Iglesias

    Highlights

    • Mexican
  • Sweeties

    Bar

  • the Rooftop

    Lounge

In the press

Sources & verification

The factual information on this page is sourced from and verifiable against open encyclopaedias and reference databases.

Verified facts

Architect
Sydney Cook (Wikidata)

External references

Data collected on 31 May 2026.

Stay policies

Check-in & check-out

Check-in
From 15:00 to 23:59
Check-out
Until 12:00

Pets

Pets are not allowed.

No pets allowed

Wi-Fi

Complimentary high-speed Wi-Fi in all rooms and public spaces.

Location & access

Address: 10 Argyle St, London WC1H 8EG, Royaume-Uni

View on the map

Official website

Google listing

Guest reviews

4.3 / 5 · 1,620 reviews

5/5Amir Reifer

The Standard manages to achieve something surprisingly difficult: it feels both stylish and genuinely welcoming. The design is outstanding. Bold, playful, and full of personality, yet never overwhelming. Every corner…

5/5M Lau

The Standard is in a great location just across King's Cross and St. Pancras stations offering easy transportation to all parts of London. Price ia reasonable given its convenient location. The hotel has a retro…

5/5Astrid Weber

Exceptional, exceptional, exceptional. Sanya greeted is upon check-in and was able to resolve a booking confusion with so much compassion and customer focus. She was so attentive throughout our stay and went out of her…

Reviews provided by Google Maps. View on Google

Around the hotel

Less than 14 minutes on foot from the heart of the neighbourhood: museums, Michelin tables, and the everyday shops you actually need.

What we visit in the neighbourhood

Three places I send my guests to on their first day.

My tip: start early — you save 30 minutes at the door.

  • British MuseumMuseum

    1.1 km · 14 min walk

    Museum located 1.1 km away, showcasing art and antiquities collections from around the world.

    Practical information

    The concierge’s wordPerfect for a cultural break if you feel like travelling through collections of art and antiquities from around the world.

  • National GalleryTourist attraction

    2.3 km · 4 min by car

    Art museum located 2308 meters away, featuring a vast collection of European artworks.

    Practical information

    The concierge’s wordFor a cultural break in London, the National Gallery is a good fit if you’re in the mood for an art museum focused on a vast European collection.

  • Barbican CentrePerforming arts

    2.4 km · 4 min by car

    Cultural center 2.3 km away, dedicated to performing arts with a varied program.

    Practical information

    The concierge’s wordFor a cultural break, the Barbican Centre is a good option if you’re in the mood for performing arts and a varied program.

  • Cathédrale Saint-Paul de LondresChurch

    2.5 km · 4 min by car

    St. Paul's Cathedral, an iconic religious building in London, accessible within a few minutes by car.

    Practical information

    The concierge’s wordFor a cultural break in London, head to St Paul’s Cathedral, an iconic religious landmark, ideal when you want to slow the pace for a few hours.

  • London EyeTourist attraction

    2.9 km · 5 min by car

    London Eye, an iconic Ferris wheel offering panoramic views of the city.

    Practical information

    The concierge’s wordFor a panoramic break over London, the London Eye works well if you feel like getting some height without straying far from the center.

  • Tate ModernArt gallery

    3.0 km · 5 min by car

    Art gallery located 2989 meters away, showcasing contemporary artworks.

    Practical information

    The concierge’s wordIf you’re in the mood for a cultural break, Tate Modern is ideal for immersing yourself in contemporary art for a visit.

  • Big BenCultural landmark

    3.2 km · 5 min by car

    Big Ben, a famous London landmark, is an iconic cultural site to visit.

    Practical information

    The concierge’s wordPerfect for a cultural break in the heart of London, especially if you want to take in one of the city’s great landmarks at a glance.

  • Palais de BuckinghamCultural landmark

    3.4 km · 6 min by car

    Buckingham Palace, the official residence of the British monarchy, accessible within a short drive.

    Practical information

    The concierge’s wordFor a cultural break around the British monarchy, head to Buckingham Palace, ideal if you want a short outing just a few minutes away by car.

What we do nearby

What I book for them when they have a free half-day.

My tip: book the day before — the best tables close fast.

  • Trafalgar SquareSquare

    2.4 km · 4 min by car

    Trafalgar Square, an iconic square in London, often used for public events and gatherings.

    Practical information

    The concierge’s wordTo feel London’s energy, stop by Trafalgar Square on a city stroll, especially if you enjoy lively places and public gatherings.

  • Hyde ParkPark

    3.7 km · 6 min by car

    Hyde Park, a large urban park featuring green spaces and walking paths.

    Practical information

    The concierge’s wordFor a green break, head to Hyde Park when you feel like stretching your legs and catching your breath between plans.

Shops nearby

Bakery, fine-food deli, olive-oil mill, pharmacy — the village’s useful addresses.

My tip: the front desk keeps these addresses on hand.

  • Camden MarketMarket

    2.0 km · 3 min by car

    Market in Camden, featuring a variety of food stalls, clothing, and crafts.

  • Borough MarketMarket

    3.5 km · 6 min by car

    Market in London, offering a variety of food products and local specialties.

  • HarrodsDepartment store

    4.3 km · 7 min by car

    Department store in London, offering a wide range of luxury products and renowned brands.

Frequently asked questions

Everything a guest might ask before and during their stay — rooms, dining, spa, family and hotel policies.

Location & Access

  • Where is The Standard, London located exactly and in which area of London is the hotel situated?

    The Standard, London is a 5-star design hotel located at 10 Argyle Street, directly opposite King’s Cross St Pancras station, in the Camden area of London.

  • What is the nearest underground station to The Standard, London and is it easily accessible on foot?

    The hotel is just a short walk from King’s Cross St Pancras station, served by several underground lines and national and Eurostar trains, making access from the rest of London and Europe easy.

  • How far is The Standard, London from major tourist areas like the West End or Covent Garden?

    The Standard, London is approximately 3.5 km from the West End and Covent Garden, accessible in about ten minutes by direct underground from King’s Cross St Pancras.

  • How to get to The Standard, London from Heathrow Airport by public transport or taxi?

    From Heathrow, the journey typically takes 45 to 60 minutes by taxi or by underground via the Piccadilly Line to King’s Cross St Pancras, located just opposite the hotel.

  • How long does it take to get to The Standard, London from Gatwick Airport?

    From Gatwick, you should allow approximately 60 to 75 minutes by train and underground via London Bridge or St Pancras, or by taxi depending on traffic.

  • What is the distance between the hotel and the airport?

    The distance depends on the airport: approximately 30 km from Heathrow and 50 km from Gatwick, with travel time varying depending on the chosen mode of transport.

Rooms & Amenities

  • Is The Standard, London considered a good 5-star hotel in London?

    The Standard, London is a contemporary 5-star hotel, appreciated for its design, location opposite King’s Cross, and lively atmosphere, with very good ratings on review platforms.

  • What amenities can be found in the rooms at The Standard, London?

    The rooms are air-conditioned and equipped with a comfortable bed, television, minibar, safe, modern private bathroom, and free Wi-Fi.

  • How many rooms does The Standard, London offer and are there different categories of rooms?

    The hotel offers approximately 266 rooms and suites of various categories, some with views of the city or King’s Cross.

  • Does The Standard, London have family rooms or connecting rooms for staying with children?

    Connecting rooms and larger categories are available, suitable for family stays, subject to availability at the time of booking.

  • What items are most often taken by guests from hotel rooms like The Standard, London?

    As in many hotels, toiletries, towels, and bathrobes are among the items most often taken by guests, although their removal is not encouraged.

Accessibility

  • Are the rooms at The Standard, London accessible to people with reduced mobility?

    The rooms are served by lifts and some are adapted for people with reduced mobility, with specific facilities available upon request.

  • Is The Standard, London easily accessible for wheelchair users?

    The Standard, London is designed to be wheelchair accessible, with ground-level common areas and lifts serving the floors.

  • Are there specially adapted rooms for people with reduced mobility at The Standard, London?

    Adapted rooms with accessible showers and specific facilities are available upon request at the time of booking, subject to availability.

  • How can I report specific accessibility needs before my arrival at The Standard, London?

    It is recommended to report any specific needs (grab bars, adapted showers, proximity to lifts) before arrival so that the most appropriate room can be allocated.

Arrival & Departure

  • What are the standard check-in and check-out times at The Standard, London?

    Check-in generally starts at 3 PM and check-out must be done by 12 PM, subject to booking conditions.

  • Can I check in early?

    Early check-in may be offered depending on the day's occupancy and possibly for an additional fee; it is advisable to request it in advance.

  • Is it possible to have a late check-out at The Standard, London?

    A late check-out may sometimes be granted depending on availability and the room category booked, possibly for an additional fee payable on site.

  • How does arrival at The Standard, London work and what documents are required for check-in?

    Check-in formalities are done at the main reception in the lobby, requiring a form of identification and a credit card for the guarantee of the stay.

  • Should I inform The Standard, London in case of a late arrival at night?

    It is recommended to contact the hotel in advance to notify of a late arrival, in order to guarantee the room for the entire night according to the chosen rate conditions.

  • Does the hotel have parking?

    Contact the concierge to confirm the arrangements for the day.

  • Are airport transfers offered?

    The hotel does not advertise a free shuttle service; transfers are done by taxi, public transport or privately arranged car.

Included Services

  • Is Wi-Fi available in the hotel?

    The Standard, London offers free Wi-Fi throughout the hotel, including in the rooms and common areas.

  • Is the internet connection free and accessible throughout The Standard, London?

    Wi-Fi is included in the stay and generally does not incur an additional charge, whether for use in the room or in the lobby.

  • What basic services are included in a stay at The Standard, London?

    A 24-hour reception service, room service, and daily housekeeping are offered among the standard services of the hotel.

  • Does the hotel offer laundry or dry cleaning services for clothes?

    Laundry and dry cleaning services are available, usually for an additional fee, through the reception or room service.

  • What do recent reviews say about The Standard, London regarding service, comfort, and atmosphere?

    Online reviews frequently mention the excellent location, remarkable design, vibrant atmosphere, and quality of service, while sometimes noting noise or variable room sizes.

Dining

  • What bars and restaurants are available at The Standard, London?

    The Standard, London has several bars and restaurants on-site, including friendly options like Double Standard and venues with a view such as the rooftop.

  • What type of breakfast is offered?

    A continental or English style breakfast is offered, with à la carte or buffet options depending on the package booked and the chosen restaurant.

  • Is breakfast included in the room rate at The Standard, London?

    Breakfast may be included in certain room packages or charged as an extra per person, depending on the rate chosen at the time of booking.

  • Does The Standard, London offer room service for meals and drinks?

    Room service is available, allowing guests to have food and drinks served in their room, with a defined menu and hours.

  • Is there a rooftop bar or an iconic cocktail bar at The Standard, London?

    The hotel features renowned bars, including a rooftop bar offering views of London, which is very popular in the evening among guests and outside visitors.

Spa & Wellness

  • Does the hotel have a swimming pool?

    The Standard, London does not list a swimming pool among its amenities; there is no pool available for swimming.

  • Does the hotel have a spa or dedicated wellness area with a sauna or hammam?

    Contact the concierge to confirm the arrangements for the day.

  • Can massages or treatments be booked directly at The Standard, London?

    Contact the concierge to confirm the arrangements for the day.

  • Is there a gym or fitness area at The Standard, London?

    Fitness facilities are generally offered in hotels of this category; it is advisable to check the equipment and hours for the desired day.

Activities & Leisure

  • What entertainment or nightlife can be found at The Standard, London?

    The Standard, London regularly offers a lively bar programme, music, and events, creating a festive atmosphere especially in the evening.

  • Is the location of The Standard, London convenient for exploring London attractions?

    The location opposite King’s Cross allows for quick access to many museums, theatres, and shopping areas, easily reachable by tube or taxi.

  • Why is The Standard, London a particularly well-known hotel often mentioned in guides?

    The Standard, London is renowned for its spectacular interior design and renovated brutalist architecture, making it one of the most talked-about trendy hotels in the city.

  • Does the hotel organise special events, DJ sets or rooftop parties?

    Contact the concierge to confirm the arrangements for the day.

Family & Kids

  • Is The Standard, London suitable for a family stay with children?

    The Standard, London accepts children and has rooms that can accommodate families, subject to the reserved category.

  • Can a cot or infant equipment be requested in the room?

    Cots can be provided upon prior request, subject to availability and the chosen room category.

  • Can children stay for free at The Standard, London in their parents' room?

    It is advisable to check the policies regarding free or additional charges for children sharing their parents' room, which may vary depending on the rate and age.

Pets

  • Are pets allowed at The Standard?

    The Standard, London is a pet-friendly establishment and accepts pets, generally dogs, under certain conditions.

  • Are there size or breed restrictions for dogs at The Standard, London?

    Size restrictions, number of pets, and access to certain common areas may apply; it is recommended to check before arrival.

  • Do pets incur additional charges at The Standard, London?

    An additional cleaning or pet stay fee may be requested; the exact amount should be confirmed at the time of booking.

Billing & Policies

  • What is the average cost of a night at The Standard, London?

    Rates vary depending on the season, day of the week, and room category, with prices generally above 200 USD per night for standard categories.

  • What payment methods are accepted at The Standard, London and is a deposit required?

    Major international credit cards are accepted and a pre-authorisation may be taken upon arrival to cover extras and guarantees.

  • What is the hotel's cancellation policy?

    The cancellation policy depends on the rate booked; some offers are cancellable up to a certain date, others are non-refundable or subject to fees in case of changes.

  • Are there any tourist taxes to pay?

    A tourist tax or local tax may apply according to London regulations and may or may not be included in the quoted rate; the exact amount should be checked at the time of booking.

  • Which hotel group owns the brand The Standard Hotels that operates The Standard, London?

    The Standard, London belongs to the group The Standard Hotels, an international lifestyle hotel brand with properties located in several major cities.

  • Is The Standard, London considered an expensive hotel compared to other establishments in London?

    The nightly rates at The Standard, London are deemed 'reassuring but high', positioning the hotel in a higher price range, especially during peak season.

Sustainability

  • Does The Standard, London have a sustainability policy or environmental initiatives?

    The Standard, London highlights the renovation of an existing building and responsible practices; specific details of environmental programmes should be confirmed directly with the hotel.

The Concierge answers — The Standard

Tables, transfers, spa, excursions or special occasions — how the Concierge replies when you ask.

Transfers & Transport

  • Can you arrange a private transfer between Heathrow Airport and The Standard, London?

    The concierge can organise a private transfer by car or van between The Standard, London and Heathrow, Gatwick, Stansted or Luton airports, depending on your flight schedule and the number of passengers.

  • Is it possible to book a chauffeur for the day departing from The Standard, London?

    The concierge can book a chauffeur service for the day, including multiple stops in London, with pick-up and return to the hotel according to your schedule.

  • Can you help me plan my underground journeys from the hotel to visit the main sights of London?

    The concierge can recommend the fastest public transport route from King’s Cross St Pancras and provide maps, estimated travel times, and suitable tickets.

  • Can you book a taxi very early in the morning for my return flight from The Standard, London?

    The concierge can book a taxi or private hire vehicle at the desired time, including early morning or late evening, with confirmation of the pick-up location at the main entrance of the hotel.

  • Can you arrange for a car rental delivered directly to The Standard, London?

    The concierge can organise car rental with delivery and collection directly at The Standard, London, with or without GPS and suitable insurance options.

Restaurant Reservations

  • Can you reserve a terrace table in one of the restaurants at The Standard, London?

    The concierge can obtain a terrace or indoor table at Double Standard or Isla, depending on availability, and advise on the best time slots.

  • Can you recommend and book a fine dining restaurant near the hotel?

    The concierge can suggest fine dining options close to King’s Cross and handle reservations considering your culinary preferences and budget.

  • Would it be possible to reserve a table with a panoramic view of London from the rooftop of The Standard, London?

    The concierge can check availability and reserve a table with a view at Decimo or the hotel rooftop bar, taking sunset timings into account.

  • Can you organise a special birthday dinner in a restaurant at The Standard, London or nearby?

    The concierge can arrange a birthday dinner with cake, table decoration, and a personalised message, either in one of the hotel’s restaurants or externally.

Spa Bookings

  • Can you book a massage or wellness treatment near The Standard, London?

    Contact the concierge to confirm the arrangements for the day.

  • Is it possible to organise a complete spa afternoon with multiple treatments during my stay at the hotel?

    The concierge can recommend high-end spas near King’s Cross offering massages, facials, and rituals, and then ensure the booking according to your availability.

  • Can you organise a private wellness session for couples near The Standard, London?

    The concierge can privatise, subject to availability, certain partner wellness spaces for couple or small group sessions, with round-trip transfers from the hotel.

Excursions & Cultural Visits

  • Can you book skip-the-line tickets for museums and attractions in London from the hotel?

    The concierge can book skip-the-line tickets for major museums and attractions, as well as guided tours departing from the hotel or King’s Cross.

  • Is it possible to organise a day trip outside of London from the hotel?

    The concierge can suggest day trips to Oxford, Cambridge, Bath, or Windsor, with transport arranged from The Standard, London.

  • Can you organise a private guided tour of London with a French-speaking guide?

    The concierge can arrange private tours of London with a French-speaking guide, including pick-up and drop-off at The Standard, London.

  • Can you book tickets for a musical in the West End from The Standard, London?

    The concierge can book theatre tickets in the West End, advise on the best venues, and plan round-trip transport from the hotel.

Special Occasions

  • Can you prepare a romantic decoration in the room for a marriage proposal at The Standard, London?

    The concierge can organise a romantic arrival with petals, champagne, flowers, and a personalised message in the room before your check-in.

  • Is it possible to organise a birthday surprise in the room during our stay at the hotel?

    The concierge can order a personalised cake, balloons, and a card, and coordinate a surprise in the room or at the restaurant at the desired time.

  • Can you arrange a photographer for a private photo session at The Standard, London?

    The concierge can offer a professional photographer for a photo session in the hotel or nearby, at a pre-defined time.

Shopping & Luxury Services

  • Can you organise a luxury shopping session with a chauffeur from The Standard, London?

    The concierge can arrange a personalised shopping session in department stores or luxury districts, with a chauffeur departing from the hotel.

  • Is it possible to book a personal shopper in London through the hotel concierge?

    The concierge can book a personal shopper or stylist at certain London department stores and coordinate the schedule according to your plans.

  • Can you recommend designer boutiques and concept stores near The Standard, London?

    The concierge can recommend designer boutiques, design bookstores, and concept stores close to King’s Cross, based on your interests.

Family Activities

  • Can you suggest and book child-friendly activities near The Standard, London?

    The concierge can propose ideas for child-friendly outings and book interactive museums, parks, or attractions easily accessible from King’s Cross.

  • Is it possible to arrange childcare or rent baby equipment during our stay?

    The concierge can arrange the rental of a stroller, an additional baby cot, or recommend licensed childcare services, subject to availability.

Personalized Experiences

  • Can you create a personalised itinerary for exploring London from the hotel?

    The concierge can create a customised itinerary including restaurants, bars, museums, and walks starting from The Standard, London, based on your preferences and the duration of your stay.

  • Can you organise a special evening in London including a rooftop, cocktail bars, and a club starting from The Standard, London?

    The concierge can organise a tailored evening with the hotel rooftop, cocktail bars, and clubs, and make the necessary reservations.

The Concierge Club — your benefits

Possible benefits when you travel with MyConciergeHotel. The exact perks are confirmed at booking time, depending on the hotel and availability.

  • Monthly Concierge newsletter

    A curated monthly selection of hotels, itineraries and operational tips you will not find in commercial guides.

    • Your Concierge Club account

      Track your bookings, pending requests and saved hotels in a single dashboard.

      • Prestige launch priority

        Club members will be contacted first when the Prestige tier (30-day free trial) opens its doors.

        • Member rate

          A negotiated rate below the public price on eligible hotels. Displayed transparently next to the public price.

          • Activates with the launch of our member price comparator.
        • Breakfast for two

          Breakfast included for two guests at Little partner hotels.

          • Activates with the launch of our member price comparator.
        • Room upgrade

          If the next category up is available on arrival, you are upgraded automatically.

          • On request, subject to hotel availability
          • Activates with the launch of our member price comparator.
        • Hotel credit

          A credit redeemable at the restaurant, spa or on in-room services. Amount varies by hotel and length of stay.

          • Activates with the launch of our member price comparator.
        • Late check-out at 2 pm

          Stay until 2 pm on departure day, at no extra cost. Confirmed 24 hours in advance.

          • On request, subject to hotel availability
          • Activates with the launch of our member price comparator.
        • Welcome gift

          An in-room attention on arrival, chosen by the hotel (champagne, flowers, tasting).

          • Activates with the launch of our member price comparator.
        • WhatsApp Concierge (from Phase 6)

          A direct WhatsApp line to our concierge before, during and after your stay — channel currently being set up, rolling out from Phase 6.

          • Activates with the launch of our member price comparator.
        • GM introduction

          A note to the hotel management for a personal welcome on arrival.

          • On request, subject to hotel availability
          • Activates with the launch of our member price comparator.

        See all my benefits